
American Grassfed
American Grassfed Association
Certify grassfed, pasture-raised animal products with a trusted, third-party verified label
Key Strengths
- Rated 'Excellent' by Consumer Reports for consumer trust and transparency
- Independent third-party on-farm audits ensure rigorous verification
- Covers a broad range of products: beef, bison, lamb, goat, pork, poultry, eggs, and dairy
- Producer-founded and run nonprofit with strong advocacy and policy support
- Prohibits confinement, hormones, antibiotics, and GMO grains for ruminants
- Supports regenerative agriculture and land/water/air quality improvement
Ideal For
This certification is best suited for American family farms and ranches raising ruminant animals (beef, bison, lamb, goat), as well as pasture-based pork, poultry, and dairy producers who want to differentiate their products in the marketplace. It is particularly valuable for producers who already follow or are committed to 100% forage-based, no-confinement, hormone- and antibiotic-free practices and want a credible third-party verified label to communicate that to consumers.
Target Audiences
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Alignment & Recognition
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Overview
The American Grassfed Association (AGA) certification is a product label program for U.S. farms and ranches that raise animals on 100% forage-based diets from birth to harvest. To qualify, animals must have eaten nothing but mother's milk and fresh grass or grass-type hay throughout their lives — never grain — and must have been raised on open pasture rather than in confinement. The program also prohibits the use of hormones and antibiotics. It covers a wide range of products including beef, bison, lamb, goat, pork, poultry, eggs, and dairy.
The certification is best suited for American family farms and ranches that already follow — or are committed to — these practices and want a credible, consumer-facing label to communicate that. Compliance is verified through independent, third-party on-farm audits conducted by Animal Welfare Approved, making it one of the more rigorous grassfed certifications available. The program has been rated "Excellent" by Consumer Reports for consumer trust and transparency.
Certified producers earn the right to display the AGA logo on product labels and marketing materials, helping differentiate their products in a crowded marketplace. Beyond the label itself, certification connects producers to AGA's broader network of support, including advocacy, education, and policy programs focused on promoting grassfed and pasture-based farming across the United States.
Requirements & Verification
Evidence Requirements
Conformity with American Grassfed's standard is verified by an independent organization (third party).
Prerequisites
Assessment Process
Certification is assessed through an independent, third-party on-farm audit conducted by Animal Welfare Approved auditors. Auditors visit the farm or ranch to verify compliance with AGA Grassfed Ruminant Standards, including forage-only diet, no confinement, no hormones, and no antibiotics. Documentation review and physical inspection of animals and pasture conditions are included. Regular re-audits are required to maintain certification.
Renewal & Compliance
AGA-certified producers must undergo regular third-party, on-farm inspections to maintain certification. Continued compliance with AGA Grassfed Ruminant Standards — including 100% forage diet, no confinement, no hormones, and no antibiotics — must be demonstrated at each renewal audit. A signed license agreement with AGA must remain current to use the AGA logo and marks.
Accountability Model
Consider Alternatives If...
Producers outside the United States or those raising animals in conventional feedlot or confinement systems will not qualify, as the standard requires pasture access and prohibits confinement. Operations that use any grain supplementation for ruminants or rely on hormones and antibiotics should consider alternative certifications with less stringent forage requirements.
Alternative Programs
Frequently Asked Questions
Quick Facts
Certification
English
2010
How to Use This Label
Certification Details
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Sources & Citations
Content on this page is AI-enriched from primary sources.
Program WebsiteAmerican Grassfed AssociationLast verified Mar 11, 2026